Marketing and Communications

If you want your sales copy to sell your product or service in other languages, you need more than just a straight translation.

In this situation, your text needs a completely different treatment. It’s not only about conveying the meaning of the words in another language, but about triggering the right emotions to produce your desired response. Your copy only works as a sales tool when you get the message right.

Adaptation – the key to success

This solution goes by many different names: adaptation, transcreation, copy translation, marketing translation. What we do is hire experienced copywriters who are native speakers of the target language to create a new text based on the message and reasoning of the original text, but tailored to the cultural and linguistic circumstances of the target market.

The result is anything but a literal translation. Rather, it’s a text conveying a message that resonates and produces the desired effect, since it feels truly vibrant and makes the target audience want your product or service. This solution works across a range of media, from websites and other digital media to traditional print media.

You tell the story. We deliver persuasive language that’s designed to impress.

Contact Exacta Translations for marketing translations designed to sell your product or service.

  • Brochures and folders
  • Catalogues
  • Advertisements and banners
  • Direct marketing
  • Taglines
  • Email marketing
  • Websites and online brochures
  • Social media
  • Labels and package inserts
  • PR
  • Quotes and bids